Services → Paid Ads
Spend less, reach more.
Most ad accounts waste 30–50% of their budget on poor targeting, weak creative, and missing conversion tracking. I run Google and Meta campaigns built on clean data and constant testing, so you can see exactly what's working and cut what isn't.
Where your ads run
Google Search
Capture high-intent searches. Appears when someone types exactly what you offer.
Best for: Lead gen, local services, direct response
Google Display
Visual ads across millions of websites. Great for retargeting and awareness.
Best for: Brand awareness, retargeting warm audiences
Meta (Facebook + Instagram)
Interest and demographic targeting. Reach people who match your audience profile.
Best for: Community growth, event promotion, e-commerce
Performance Max
Google's AI-driven cross-channel format. Combines search, display, YouTube, and Shopping.
Best for: E-commerce, broader reach with one campaign
Campaigns built to convert, not just to spend
I run the entire operation: strategy, setup, creative, tracking, and optimization. No black boxes. No inflated spend to justify higher fees. You see what's working and we cut what isn't, every two weeks.
- Google Search, Display, and Performance Max campaigns
- Meta (Facebook + Instagram) campaign setup and management
- Audience targeting, custom audiences, and lookalike audiences
- Ad creative and copywriting
- A/B testing of headlines, images, and offers
- Conversion tracking setup (forms, calls, purchases)
- Bi-weekly optimization and monthly reporting
Who paid ads work best for
Good fit if you...
- Have a defined offer and a landing page that converts
- Can commit to a reasonable monthly ad budget (separate from management)
- Want fast visibility while organic channels build over time
- Have clear conversion goals: leads, sales, event sign-ups
- Want full account ownership and transparent reporting
Might not be right if you...
- — Don't have a clear offer or working landing page yet: fix those first
- — Are looking to replace long-term organic strategy with paid-only
- — Have a very limited total budget for spend and management combined
Common questions about paid ads
What is the difference between Google Ads and Meta Ads?
Google Search Ads capture people already looking for what you offer (high intent, close to a decision). Meta Ads (Facebook and Instagram) interrupt people while they browse, better for awareness, retargeting, and reaching audiences who match your customer profile but haven't heard of you. Most businesses benefit from both working together.
How long before paid ads show results?
Paid ads can drive traffic from day one. That said, it takes 2–4 weeks of real conversion data before campaigns can be properly optimized. Month two is typically where cost-per-lead improves significantly. I set realistic expectations upfront and show you what the data actually says.
What conversion tracking do you set up?
I set up tracking for every action that matters to your business: form submissions, calls, purchases, sign-ups. Without proper conversion tracking, you have no idea if your spend is producing leads or just clicks. This is the first thing I fix on any account I take over.
Do you manage the ad spend budget or just the campaigns?
I manage the campaigns and optimization. Ad spend goes directly to Google or Meta, I never touch your billing. You set the monthly budget, I make it work as hard as possible. Management fees are separate from ad spend.
Stop guessing what your ads are doing.
Free discovery call. I'll look at your current setup and tell you exactly where you are losing money.