Hi, I'm Connor.

I studied marketing at the University of Denver, and I care most about work at the intersection of climate, public life, and movement building. Most of what I do sits in digital strategy, SEO, and Gen Z-focused content.

At The Carbon Underground I lead youth-focused campaigns for climate action and regenerative agriculture. At Jack Martin State Farm I manage content and events that drive community engagement. I'm based in Chicago and open to working with clients everywhere.

Connor Falls
Connor Falls
Connor Falls with Hazel

Where I work.

Current

Marketing Manager

The Carbon Underground

Leading youth-focused campaigns that engage the next generation in climate action and regenerative agriculture, developing digital strategies, producing platform content, and collaborating on brand partnerships to drive visibility and fundraising.

Current

Social Media & Events Director

Jack Martin State Farm

Managing content and in-person activations that strengthen community engagement and amplify brand presence, from grassroots outreach to digital storytelling with a focus on results, clarity, and work that has a point.

How I work.

Mission first.

I care most about work tied to real public problems: climate, inequality, and justice. That's the lane I want to stay in.

Strategy over tactics.

Anyone can post on social media. Fewer people can tell you why it matters, what to measure, and how to make it compound into something that grows your organization.

Craft in the details.

Design, code, and copy decide whether people trust what they're looking at. I take that seriously.

Skills & tools.

7 categories · 50+ tools. Marketing, code, design, and everything in between.

Web Development
HTML / CSS / JSReact / Next.jsAstroWordPressWebflowSquarespaceFigmaNode.jsGit / GitHubVS CodeNetlifyGoDaddy
Programming & Game Dev
Unreal Engine 5BlueprintsBlenderUnityC++Python
Marketing & Analytics
SEO StrategyGoogle AdsMeta AdsGA4Google Business ProfileHubSpotSemrushMailchimpEmail MarketingContent StrategyDigital AuditsTikTok Insights
Content & Design
PhotoshopIllustratorCanvaVideo ProductionCapCutiMovieGraphic DesignBrand IdentityLogo Design
Social & Communications
Social Media ManagementTikTok StrategyHootsuiteDigital StorytellingCopywritingPublic Speaking
AI Tools
ClaudeChatGPTGitHub CopilotCursor
Productivity
Google WorkspaceMicrosoft 365Slack

Certifications.

Google Analytics

Google

2024

Email Marketing

HubSpot Academy

2024

Inbound Marketing

HubSpot Academy

2024

Career Essentials in Generative AI

Microsoft & LinkedIn

2024

Essential Skills for Social Media Managers

LinkedIn

2024

Career Essentials in Project Management

Microsoft & LinkedIn

2023

Let's work together.

If you think I might be a fit, send me the project.