Flags USA
Building a Content & Marketing Engine for Two American Flag Brands
Full-time digital content writer for two flag brands,
and
.
I run SEO articles, email newsletters, social and video, landing pages, and product copy, and use analytics to see what works.
- 23
- SEO articles
- Flags USA blog, May to Sep 2026
- 71
- Email newsletters
- 40 Flags USA, 31 Flag Store USA
- 190+
- Social posts and videos
- Across six platforms, April to October 2026
- 6
- Social platforms
- YouTube, Instagram, Facebook, TikTok, LinkedIn, X
Flags USA needed content that educated shoppers, supported seasonal search, and reinforced a trusted American-made brand.
Led the day-to-day content engine: SEO articles, email newsletters, social and video, landing pages, product copy, plus GA4 and Shopify reporting.
Results
SEO content
Buyer guides, etiquette and history articles, and product education built around customer questions and seasonal search.
Email marketing
Newsletter copy, planning and reporting in Klaviyo (Flags USA) and Constant Contact (Flag Store USA).
Social and video
Educational reels, carousels and static posts across YouTube, Instagram, Facebook, TikTok, LinkedIn and X.
Campaigns
The Flags USA x USO partnership landing page, with supporting copy, video and a showcase site.
USO page ↗ Live at flagsusa.com/pages/usoCadence: about 1 blog article a week, 1 to 2 newsletters a week per brand, and several social posts a week.
Selected work
A selection of evergreen SEO guides, seasonal campaigns, social education, and newsletters. Totals above include more than what is shown here.
American Flag Materials Guide: Nylon, Nyl-Glo, Polyester, Poly Cotton & More
Comparing nylon, polyester, cotton, and specialty blends to match climate and installation.
How to Fold an American Flag: Step-by-Step Guide
A step-by-step guide to proper American flag folding and etiquette.
Military Branch Flags: Sizes, Materials, and Display Guide
Sizing, materials, and display guidance for all six military branch flags.
Animals on U.S. State Flags: 8 Designs Explained
State flags built around animals, from California’s grizzly bear to Wyoming’s bison.
How to Hold a Flag Retirement Ceremony
Step-by-step retirement ceremony guidance, sample scripts, and respectful disposal methods.
All 50 State Flags: A Visual Guide to Their History and Meaning
History and symbolism behind all 50 U.S. state flags.
How to Replace a Commercial Flag: A Step-by-Step Guide
Safe, etiquette-correct steps for lowering a worn commercial flag and raising its replacement.
8 Historical American Flags: Meaning & Display Guide
Meaning and display etiquette for eight historically significant American flags, from Betsy Ross to Gadsden.
Juneteenth Flag: History, Meaning & Symbolism
The Juneteenth flag’s symbolism, history dating to 1865, and respectful display guidance.
What Is Flag Day 2026? History, Meaning, and How to Display Your Flag
Flag Day history and display etiquette ahead of the America 250 celebrations.
Honoring America 250: How to Fly the Betsy Ross 250 Flag
Order-of-precedence guidance for flying the Betsy Ross 250 flag alongside the U.S. flag.
What the American Flag Means on Memorial Day
Memorial Day flag meaning, half-staff etiquette, and the National Moment of Remembrance.
Flags USA Is Now a Proud Partner of the USO
Announcement article for the Flags USA x USO partnership campaign.
USA Made Flags: A Buyer’s Verification Guide
How to verify a genuinely American-made flag, from FMAA certification to sewn-in origin labels.
More results
Blog
Search and audience
- Flag Colors article
- 1,239 → 13,8401
- Landing sessions, year over year
- Flag Retirement article
- 1,723 → 6,3371
- Landing sessions, year over year
- Blog views
- +117%2
- to roughly 32,000, GA4, six months vs the prior six
Campaign results
- Campaign clicks
- 14,695
- Total clicks across 40 Flags USA campaigns
- Open rate
- 58.9%3
- Up from 46.7%, Flags USA Klaviyo
- Automated flows click rate
- 5.1%4
- Flags USA Klaviyo, Oct 2025 to Oct 2026
YouTube
How viewers find the channel
- Top video, How to Fold an American Flag
- 15,597
- Views in 90 days
- Thumbnail click-through rate
- 7.2%
- On 167.7K impressions
- YouTube Search
- 38.7%
- Of channel views
Audience and top posts
- Audience reached
- 39,247
- Individual Instagram viewers
- Top carousel
- 33,500
- Views on "4 Flag Mistakes Most People Miss"
- Most-shared post
- 10,764
- Views on "July 4 Was Not the Vote", with 256 shares and sends
- The comparison window starts before April 2026.
- The 32,000 figure is approximate.
- Opens are less reliable than clicks because of mail-privacy features.
- Covers flows that were running before April 2026.
Context: total Shopify sessions rose 119.6% to 634,662 over the same 12 months, from every channel. Not credited to content alone.
Need content that earns search traffic and gives customers clear answers?
Tell me what needs to move: traffic, conversions, retention, or visibility, and I'll show you where to start.